Your original question
“Would an approval tool make your work easier?”
“Yes, that sounds useful.”
- Workflow
- Not uncovered
- Bottleneck
- Not uncovered
- Estimated time cost
- Not uncovered
Compass brings the questions you wouldn’t think to ask into your customer calls, helping you uncover insights you’d otherwise miss.
Free early access. No credit card required. For Mac.
Your goal, customer context and The Mom Test guide each question—even when the conversation drifts.
Built on market knowledge and insights from 10,000 customer interviews.
Uncover what customers need, and build around how they actually work.
“Fits how we work.”
“Finally, simple.”
Compass structures each call’s insights. We’re connecting a customer’s past conversations with intelligence about their market to guide your next question.
Get Compass free during early access. No credit card required.
We’ll email you about Compass early access. Privacy
Compass is a discovery coach for customer conversations. It suggests a question when there’s something worth exploring, helps you notice leading questions, and turns the call into a research update.
Founders, product managers and researchers who speak directly with customers. Compass helps you explore how people work, what they’ve already tried and what makes a problem worth solving.
The Mac app uses your microphone and the audio from your meeting app. A small floating panel shows a suggestion without taking focus away from the conversation. You can pin a question, skip it or pause coaching. Let participants know before using it.
Suggestions draw on your learning goal and what’s being said in the call. They focus on real experiences, past attempts and specific examples, helping you follow a useful detail before the conversation moves on.
No. Compass runs as a small panel on your Mac and does not join as a meeting participant. You choose which questions to ask.
A Mac running macOS 14.2 or later, with microphone and call-audio permissions enabled. Compass is designed for calls in apps such as Google Meet, Zoom and Microsoft Teams.
No. You can start coaching a call yourself. Connecting a calendar is optional and helps Compass recognise upcoming customer calls.
Compass creates a research update with the strongest evidence, a missed thread and a question for the next call. Customer quotes stay separate from interpretation. We’re building the connection to your evidence graph, so future questions can draw on previous conversations, your customer data and market intelligence.
Compass is free during early access. No credit card is required. Pricing after early access will be announced before it ends.